The ‘Cleanliness and Water Initiative’ by Harpic and News18 plans a special event on April 7, 2023, to celebrate World Health Day. This campaign strives to raise awareness about the crucial role of hygiene and access to toilets in fostering a healthy society, resonating with the World Health Organization’s ‘Health for All’ mission.
The ‘Cleanliness and Water Initiative’ champions universal sanitation, ensuring clean toilets for everyone, regardless of gender, ability, caste, or class. CNN News18 will live telecast the event, featuring Union Health Minister Shri Mansukh Mandaviya and renowned personalities such as Sania Mirza, Shilpa Shetty, and Kajal Aggarwal, highlighting the significance of health and sanitation.
The initiative seeks to enlighten the public about the importance of clean and accessible toilets in relation to public health and encourage communities to collaborate in building a healthy society for all. Since its launch in 2019, Network18 and Harpic’s campaign has effectively spotlighted key water and sanitation issues and now focuses on promoting a nationwide behavioral shift to ensure clean and safe toilets for everyone.
The World Health Day event will concentrate on our shared responsibility to guarantee sanitation and showcase various initiatives and their impact under the ‘Cleanliness and Water Initiative.’ The campaign has engaged a diverse array of social leaders, mobilizing public opinion and support.